Antibiotic Resistance

10 million deaths predicted by 2050
due to Antibiotic resistance

What is antibiotic resistance?

Antibiotics are important medicines. However, if they are used unnecessarily, it’s one of the main causes of antibiotic resistance 1-3. Bacteria can adapt over time to develop resistance. These resistant bacteria then continue to grow, meaning the next time an antibiotic is used it is not as effective.


The Department of Health considers antibiotic resistant bacteria to be a major public health concern4 – with predictions showing it could lead to 10 million deaths by 2050.

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Not every sore throat calls for antibiotics

Up to 95% of cold and flu symptoms, including sore throats, are caused by viral infections.5 so using antibiotics generally won’t bring relief or speed up recovery5,6. In about 90% of cases, symptoms don’t last longer than a week7, and there are ways how you can help tell what’s causing your sore throat.

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Up to 95% of sore throats are viral
And cannot be treated with Antibiotics

Identify the right treatment
for your Sore Throat

Free Swab Test at Superdrug Pharmacy

Most sore throats are viral, but 5-15% are due to bacteria5, where antibiotics might help. To find out if your sore throat may need antibiotics, head to your local Superdrug pharmacy. We have partnered exclusively with Superdrug to offer a free throat swab tests that tests for bacteria.

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To Help You, Help Yourself

To help relieve the symptoms of your sore throat, including the inflammation and pain, there are products available that don’t contain antibiotics. Find out what products we have to help provide symptomatic relief for your sore throat.

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10 million deaths predicted by 2020 due to Antibiotic resistance

Antibiotics are important medicines. However, if they are used unnecessarily, it’s one of the main causes of antibiotic resistance1-3. Bacteria can adapt over time to develop resistance. These resistant bacteria then continue to grow, meaning the next time


The Department of Health considers antibiotic resistant bacteria to be a major public health concern4 – with predictions showing it could lead to 10 million deaths by 2050.

FIND OUT MORE

Up to 95% of sore throats are viral And cannot be treated with Antibiotics

Up to 95% of cold and flu symptoms, including sore throats, are caused by viral infections.5 so using antibiotics generally won’t bring relief or speed up recovery5,6. In about 90% of cases, symptoms don’t last longer than a week7, and there are ways how you can help tell what’s causing your sore throat.

FIND OUT MORE

Identify the right treatment for your Sore Throat

Most sore throats are viral, but 5-15% are due to bacteria5, where antibiotics might help. To find out if your sore throat may need antibiotics, head to your local Superdrug pharmacy. We have partnered exclusively with Superdrug to offer a free throat swab tests that tests for bacteria.

FIND OUT MORE

To help relieve the symptoms of your sore throat, including the inflammation and pain, there are products available that don’t contain antibiotics. Find out what products we have to help provide symptomatic relief for your sore throat.

FIND OUT MORE

FOR REVIEW ONLY:
1. NHS Choices. The Antibiotic Awareness Campaign. Accessed Oct 18. www.nhs.uk/NHSEngland/ARC/Pages/AboutARC.aspx
2. NHS Choices. Antibiotics. Accessed Oct 2018. www.nhs.uk/Conditions/Antibioticspenicillins/ Pages/Introduction.aspx
3. WHO. The evolving threat of antimicrobial resistance. Options for action. 2012. Accessed Oct 2018. http://whqlibdoc.who.int/publications/2012/9789241503181_eng.pdf?ua=1
4. Department of Health and Department for Environment, Food & Rural Affairs. UK Five Year Antimicrobial Strategy 2013 to 2018. 2013. Accessed October 2018. www.gov.uk/government/publications/uk-5- yearantimicrobial-resistance-strategy-2013-to-2018
5. Worrall GJ. Can Fam Physician. 2007;53:1961–1962.
6. Thomas M. Br J Gen Pract. 2000;50:817-20.
7. NICE CKS common cold. Accessed Oct 2018. cks.nice.org.uk/common-cold